PVR Cinemas inaugurate an 8-Screen multiplex in Hyderabad city: PVR Ltd., the largest cinema exhibition chain in India celebrates the grand opening of their brand new 8-screens multiplex at Hyderabad Next Galleria in Panjagutta. While representing PVR?s 6th location in the city, it delivers on the commitment to constantly introduce its patrons to the best cinematic experience. Spread across a built up area of 37,800 sq. ft., the multiplex seats 1278 customers in 8 auditoriums. Offering cutting-edge cinema viewing experience, this new property takes PVR?s total tally to 36 screens at 6 locations in Hyderabad; augmenting company?s growth in South India with 155 screens at 23 properties. PVR Panjagutta has introduced state?s first ?Playhouse: PVR?s unique kids? auditorium concept in one of the 8 auditoria. It is a child friendly theatre with aqua theme, animated wall art having a mix of frog chair rows in the front, cushioned bubble chairs at the back and mainstream seats in the middle. Also, an in-audi water-snake slide encourages the kids to be at their playful best. In addition to this, the multiplex is further equipped with best in-cinema technology including Dolby ATMOS digital surround sound, 4K projection system along with Next Generation 3D screens. The theater creates an immersive and wholesome movie watching experience with recliner seats and a wide range of gourmet delicacies at differentiated concessionaires catering to the taste buds of all cinema goers. ?PVR Panjagutta is located in a huge and plush mall embraced within the Hyderabad Metro line. Situated in a busy commercial area well known as a software training hub; it stands in absolute synergy with city's brand projection as the nation's technology center. On behalf of PVR cinemas, I would like to thank the mall management for providing a strategic location to cater the city?s audience. It indeed is an encouraging step towards strengthening our presence in the southern market.? stated Mr. Sanjeev Kumar Bijli, Joint Managing Director, PVR Ltd. Speaking on the occasion, Mr. Gautam Dutta, CEO, PVR Cinemas said, ?We are delighted to open our 6th property in Hyderabad with the unveiling of PVR Playhouse. In India, a special cinema format dedicated to children is rare to find, hence we came up with a completely amazing and dedicated theatre to play content suitable for viewing by children. Given the mix of right demographics and an appetite of high-quality viewing experience, we are confident that our efforts will be appreciated. We are extremely thrilled to offer movie aficionados the finest cinematic experience in the city.? With this launch, PVR continues its growth momentum in FY 2017-18 with 625 screens at 134 properties in 51 cities.
PVR Cinemas launch Hyderabad's first 'PVR ICON': PVR Cinemas, the largest cinema exhibition company in the country launched an all-new 5 screen iconic multiplex in Hyderabad today. Located at Hyderabad Next Galleria @ Hitech-city, the multiplex stands unmatched as a distinctly unique cinema with best interiors and rich technological features. With the opening of ?PVR ICON?; the company stands at 5 properties and 28 screens in the state of Telangana; augmenting its presence in the Southern Region of the country to 147 screens in 22 properties. Accentuating PVR's strategic positioning of multiplexes; the brand new PVR Hitech-city stands along the Hyderabad metro line that runs through the populous areas of the city; making it conveniently accessible for all. The design of this multiplex stems from an art deco interior style with customized candelabra like chandeliers and intricately detailed walls and ceiling panels bring the grandeur into the cinema. It is spread across an area of 28,456 sq. ft. with a capacity to seat 936 audiences. In addition to the palatial interiors, the multiplex is also equipped with best in-cinema technology including Dolby ATMOS digital surround sound, 4K projection system and Next Generation 3D screens. Luxurious seating in the foyer, plush recliner seats, and expanded gourmet dining menu exhibits the makings of a splendid cinematic experience. At the opening, Mr. Sanjeev Kumar Bijli, Joint Managing Director, PVR Ltd. said, ?With this launch we are aiming to change the way cinema is perceived in the city. Our patrons in Hyderabad will now have another platform to experience world class cinema with cutting edge technology. On behalf of PVR cinemas, I would also like to thank the management of Hyderabad Next Galleria @ Hitech- city for providing a strategic location to cater the city?s audience.? Speaking on the occasion, Mr. Gautam Dutta, CEO, PVR Cinemas said, ?We are delighted to extend our presence in the southern region with an iconic multiplex in Hyderabad. The cinema in Hitech- city is an exemplary first of its kind property with state of the art infrastructure and with varied range of culinary options all under one roof. We strive to offer the best cinematic experience to our patrons and in making PVR Cinemas their preferred entertainment destination.? With the launch of Hyderabad?s first ?PVR ICON?, the company continues its growth momentum in the current fiscal year with a total of 617 screens at 133 properties across 51 cities in India.
PVR Nest and Mumbai Obstetrics & Gynaecological Society (MOGS) Celebrate the Accomplishments of "She's Ambassador" Program : PVR Nest, the CSR arm of PVR Ltd., India's largest film exhibition company and Mumbai Obstetrics & Gynaecological Society (MOGS); today, celebrated the completion of their "She's Ambassador" program and its yearlong achievements. The campaign had sought to strategically emphasise on promoting quality healthcare inclusive of education and safe practices amongst young girls; enabling them to build resilient communities ensuring a life of dignity for all. As a part of its efforts to equip adolescent girls to face the challenges and complexities of modern times; She?s Ambassador travelled to 50 BMC schools imparting practical skills and information to 50,000 young girls through an innovative training program. It included knowledge sessions, new age counselling sessions with multi-sectored influencers, film-making workshops and project-based learning on: Nutrition & Fitness, Menstrual health & hygiene, Communicable & non-communicable diseases, Sanitation & cleanliness and Mental health & well-being, Aimed at propelling health awareness in low income settings; She?s Ambassador collaborated with celebrity influencers from the film industry, business, finance, medical and social sectors to engage with children on the health of adolescent India promoting healthy child development through participatory convergence. Ms. Priya Dutt, Ms. Twinkle Khanna and Ms. Sonam Kapoor graced the occasion as Special guests while Ms. Niharika Bijli gestured as the host of the grand finale. In addition to our esteemed partners; IDA- Mumbai Chapter, Red Dot Foundation, Red Stone Films; Principals and Students from participating schools were also present at PVR Juhu for the closing ceremony. While highlighting the achievements of the program that transformed the lives of young girls in marginalised settings; 10 Health Champions were honoured with Pretty Powerful PadMan Awards for their commendable work as health leaders and exemplary role models in their communities. Dr Nandita Palshetkar, Immediate Past President ? MOGS and President Elect - FOGSI said; ?Education is the only way to progress and educating a woman will ensure development at the grass root level. Partnering with PVR Nest was ideal for this initiative as it resonated with the concept of their Cine-Art campaign. She?s Ambassador?s context-sensitive curriculum was delivered over a course of one year to adolescent girls in schools led by peer education model for enhanced reach in terms of scale and impact. The underlying narrative being addressed behind these fun and interactive sessions was to promote women healthcare, hygiene, nutrition and sanitation through engaging mediums and enable them to recognise their potential as health communicators.? ?She?s Ambassador?s Program has come a long way since April in last year when it was launched?. Ms. Priya Dutt recollected. She said, ?Though there is a long way to go; having reached out to these many young women; empowering them with healthy & hygienic practices for a wholesome life is indeed celebratory. The program educated them on the dos and don?ts; the essentiality of healthy choices and very significantly introduced them to the world of opportunities presented by living a strong, clean and healthy life.? ?The lack of education & awareness is at every-step & an every-day reality dealt by countless young girls and women?, said Ms. Twinkle Khanna. ?PVR Nest conceptualized She?s Ambassador; aimed at nurturing girls during the early transformative age is a collective initiative to improve the lives of the girl child. This program provides skills, education, peer support and role models they need to succeed in life and be leaders in their communities? she added. Thinking aloud, Ms. Sonam Kapoor said ?When we educate girls about their bodies and its changes, we empower them to not only take care of themselves but also feel more confident in doing so. When we embolden the youth of our communities, we create a positive change for the future. PVR Nest?s & MOGS? She?s Ambassador initiative has not only empowered but inspired these young girls and made them self-aware, confident, equipping them to take full charge of their own development and become a role model for thousand others.? Addressing the gathering, Ms. Deepa Menon, Senior Vice President ? CSR, PVR Ltd. said ?Collective and individual action is a crucial prerequisite for establishing efficient health management machinery in India. She?s Ambassador addressed the social stigma, archaic cultural norms and the economic insufficiencies that prevent young girls from making healthy choices. Using art and cinema as a medium for learning, expression, and engagement with health topics, She?s Ambassador incorporated adolescent girls as central actors in their own education setting by conducting a series of creative workshops covering health & hygiene resulting in a girl-to-girl health education model. The Program encouraged the voice
PVR Cinemas announce the launch of South India's first "PVR SUPERPLEX" at Vega City, Bannerghatta Main Road : PVR Cinemas, owner and operator of the largest and most geographically diverse theater circuit in India; today, introduced Bengaluru to a premium movie theater experience. The inauguration of its flagship property; a 12 screen multiplex at Vega City, Bannerghatta Main Road, is the second "SUPERPLEX" by PVR in the country after Noida. Exalting the brand to a superlative level, PVR SUPERPLEX is a sub-brand that extends a contemporary approach towards an integrated design thread, which seamlessly weaves the entire range of cherry-picked cinema formats from across the world under one roof. Spread across an area of 70,574 sq. ft., the multiplex caters to 1670 audiences in its 12 screens. From the latest technology offerings like Next Generation 3D screens, Dolby ATMOS surround sound, 4K projection systems, three GOLD CLASS screens with enhanced luxury experience; an IMAX, and one 4DX audi to Bengaluru's first PLAYHOUSE theatre, PVR?s unique kids? cinema concept; PVR VEGA brings an extravagant cinematic experience to everybody. Speaking at the launch, Mr. Ajay Bijli, Chairman and Managing Director, PVR Ltd, said, "Offering the best cinematic experience is a proud moment for us yet again as we launch country?s second SUPERPLEX in the city of Bengaluru. We have received tremendous response from our first 15-screen SUPERPLEX property in Noida, which motivated us to expand in Southern India as well. We are excited to provide the most sophisticated movie viewing experience to our patrons here through international formats, most advanced technology and PVR's hospitality all under one roof." Advancing the movie theatre experience from watching the movie to almost living it, PVR provides the ultimate state of the art technology delivering a fully immersive cinematic experience along with customer-preferred amenities. In addition to the sophisticated interiors, plush recliners; the opulence of the property is highlighted by LED band lit cinema entrances. The multiscreen cinema is also equipped with the NextGen Quick Tix facility for instant ticketing solution and Quick Byte Automated F&B ordering kiosks for an evolved and expanded menu of Gourmet delicacies. Mr. Sanjeev Kumar Bijli, Joint Managing Director, PVR Ltd, further added "At PVR, we promise to provide the world?s best cinema formats with in- class infrastructure, unmatched technology and luxurious cinematic experience to our patrons. We are confident that the launch of this 12 screen SUPERPLEX in Bengaluru, which is the biggest multi-format cinema theatre will be received well by our audiences here. We also thank the management of Vega Mall for providing us with a great location; a retail paradise of luxurious brands, all of which complements our brand perfectly. Along with screenings of diverse content throughout the day, the property provides Indian audiences with a cinema destination featuring maximum movies, abundant show options and a longer running duration for films. Furthermore, patrons can also avail the facility of redeeming PVR gift cards and PVR privilege at the cinema. With the opening of PVR Superplex, the company reaches a tally of 612 screens at 132 properties in 51 cities.